Maldives Tourism: Bollywood actress Katrina Kaif becomes the new face of Maldives Tourism. The announcement came on 10th June via an Instagram post of ‘Visit Maldives’ welcoming Khan as their ‘Global Tourism Ambassador’.
Before Khan, other celebrities like Hina Khan and Pankaj Tripathi have enjoyed the honor of becoming the global ambassadors of different nations and states.
According to a social media announcement of ‘Visit Maldives’ aka Maldives Marketing and Public Relations Corporation (MMPRC), Kaif is now the ‘Global Tourism Ambassador’ of Maldives, a move to boost the footprints on the island after the soured terms of India and Maldives since 2024.
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The decision also comes just a month ahead of the Prime Minister’s visit to the Maldives next month, aiming to mend the bilateral ties of the two countries.
With Kaif on board, the Maldives is also tapping into the tourist population of India to visit the scenic beauty of their geography after the public boycott of the Maldives for vacations, trips, and more.
Now, let us tell you about more such celebs who are the face of global tourism for diverse nations.
Hina Khan was appointed as the Honorary Ambassador of Korea Tourism from India for the term of May 2025 to April 2026. The official appointment ceremony was held on 9th May 2025.
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Korea Tourism Organization (KTO) has appointed the Indian actress as their Honorary ambassador to improve the visibility of Korea amongst Indian tourists and enhance its appeal to be a preferred travel destination.
Popular actor and philanthropist Sonu Sood is the brand ambassador and tourism advisor for the Republic of Thailand in November 2024.
Honoured and humbled at being appointed as the Brand Ambassador and Advisor for Tourism , Thailand 🇹🇭. My first international trip was to this beautiful country with my family and in my new role I am excited to advise and promote the country’s stunning landscapes & rich cultural… pic.twitter.com/0slsWp9efd
— sonu sood (@SonuSood) November 10, 2024
The role bestows the responsibility of providing guidance and advice on promoting tourism in Thailand in India, with the means of marketing and public relations.
A young and dynamic actress from India, Anushka Sen, has left a mark on the global audience with her skills and dedication. In November 2024, she was honored as the Honorary Ambassador of Korean Tourism at the India-Korea Partnership Business Forum held in Delhi. To strengthen the ties between the two countries, Sen’s appointment also exposed Korea’s potential for cultural exchange to young Indians.
Closer home, Pankaj Tripathi is the Brand Ambassador for Madhya Pradesh Tourism with the aim of leveraging his popularity to lure tourists to visit the UNESCO World Heritage sites in the state.