Reliance ready to enter FMCG sector, know details here | Mukesh Ambani- Watch Video

After the entry of Mukesh Ambani in the telecom sector, the whole industry was shaken. After their entry, some companies had to wind up their operations. Now they are preparing to play a similar game in the FMGC sector as well. Besides relaunching brands like Campa Cola in the marketRelianceNow increasing the prices of the products by 30 to 35 percent has increased the problems of the existing FMGC companies. Currently available Campa Cola prices are already low.

According to experts, this move of Reliancecan create many problems for many companies. This is because Reliance's low price policy in view of inflation will attract people and make them want to buy. If the customers feel that the quality is good then they will use the products again, otherwise not. Currently, the products of RCPL, a subsidiary of Reliance Retail Ventures Limited, are available in only a few markets. The company is trying to establish a dealership network to take these products to a pan India level.