In this video Falguni Vasavada, Professor of Strategic Marketing Area at MICA gets in conversation with Megha Mamgain where they discuss and explore the pressures and expectations of being a "supermom" and how it contributes to mom guilt. They further talk about breaking free from these stereotypes and reclaim their identities as unique individuals with their own needs and desires.
Falguni Vasavada is a faculty member in the Strategic Marketing Area at MICA, a renowned institute for communications located in Ahmedabad. Her experience in teaching, research and consulting spans more than twenty years and she is widely regarded as a leading expert in marketing.
Falguni completed her doctoral studies in marketing at the University of Houston and has since published numerous research papers in top marketing journals, focusing on subjects such as advertising, branding, consumer behaviour, and marketing communication.
In addition to her academic work, Falguni has consulted for several corporations and non-profit organizations, helping them to devise effective marketing strategies. She is a highly sought-after speaker at conferences and seminars, where she shares her knowledge and insights on marketing trends and practices.
Falguni is renowned for her inspiring and engaging teaching style, and has been recognized for her contributions to the marketing field with multiple awards and honours. She has played a crucial role in establishing MICA's Strategic Marketing Area as one of the most popular and respected programs in the country.